Digital Promo and Events Assistant - Marketplace and Loyalty

Be Part of an Amazing Story

Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Job Overview

The Promo and Events Assistant supports the setup and execution of events and promotions on Macys.com. This role partners closely with site merchandising, marketing, creative, affiliate, and offshore teams to ensure promotional events are accurately built, linked, and launched on site.

The Promo and Events Assistant is responsible for supporting site execution for promotional events, including event setup, offer validation, CRM linking, reviewing business and customer insights, and coordination across cross-functional partners. The role helps ensure that promotions, offers, assets, and links are set up correctly and delivered on time, while communicating updates, execution needs, and recommendations for event execution changes across site merchandising, marketing, creative, affiliate, and offshore partners.

What You Will Do

• Support end-to-end event and promotion setup on Macys.com, ensuring offers, links, and assets are accurate and ready for launch.
• Coordinate CRM linking needs for promotional events, ensuring customer-facing links route correctly and align with event timing.
• Partner with site merchandising, marketing, creative, affiliate, and offshore teams to gather event details, confirm setup requirements, and support timely execution.
• Validate promotional event components before go-live, including promo codes, offers, CRM links, site assets, sequencing, and customer paths.
• Conduct testing and QA prior to go-live to confirm event setup, promotional messaging, links, and customer experience are working as intended.
• Review business performance and customer insights to identify opportunities and provide recommendations for event execution changes.
• Communicate event setup status, launch readiness, changes, and risks to cross-functional partners.
• Track follow-ups and outstanding needs with internal and offshore partners to keep event setup moving on schedule.
• Lead offshore partners by providing clear direction, sharing best practices, and reinforcing consistent event and promotion execution standards.
• Build strong cross-functional relationships with site merchandising, marketing, creative production, affiliate, and offshore partners to support best-in-class event and promotion execution.

Skills You Will Need

Data Analysis and Interpretation: Proficient in analyzing and interpreting data, managing Excel, and accurately understanding financial information.

Technical Skills: Proficient with MS Office programs, especially Excel and Outlook, and knowledgeable in digital merchandising tools.

Website Optimization: Skilled in taxonomy optimization, Product Detail Page enhancement, and on-site search term optimization.

Marketing and Promotion Execution: Experienced in executing promotions, event optimization, and supporting affiliate and SEM strategies.

Strategic Thinking and Planning: Capable of identifying sales opportunities, collaborating with merchant teams, and conducting competitive analysis.

Cross-Functional Collaboration: Excellent in building strategic relationships across functions, demonstrating leadership and interpersonal skills.

Customer Focus: Dedicated to achieving customer satisfaction and improving the customer shopping experience.

Communication Skills: Practices effective, clear, and continuous communication, ensuring others are well-informed.

Creative and Analytical Thinking: Thinks creatively, analytically, strategically, and technically to solve problems and innovate.

Project Management: Manages multiple tasks and projects, ensuring site maintenance and optimization of onsite assets.

Business Acumen: Understands the digital retail landscape, competitive best practices, and collaborates with business intelligence teams for strategic site audits.

Who You Are

• Candidates with a Bachelor’s degree or equivalent work experience in a related field are encouraged to apply. 1-2 years of related experience. 
• This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.
• Able to work a flexible schedule based on department and company needs.

What We Can Offer You 

Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities. 

Some additional benefits we offer include: 

• Merchandise discounts 
• Performance-based incentives 
• Annual merit review 
• Employee Assistance Program with mental health counseling and legal/financial advice 
• Tuition reimbursement 

Access the full menu of benefits offerings here. 

About Us 

This is a great time to join Macy’s! Whether you’re helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people’s lives. 

Join us and help write the next chapter in our story - apply today! 

This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.

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