Director, Digital Off-Premise & Catering

sweetgreen

Los Angeles, CAFull-timePosted 6h ago

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The Director of Digital Off-Premise & Catering owns how sweetgreen shows up for guests who are not walking into our restaurants. Sitting on the Commercial Leadership team, this role owns a single off-premise P&L spanning three connected businesses: catering and B2B workplace programs, third-party marketplace channels including DoorDash, Uber Eats, and Grubhub, and the partner ecosystem that supports both, including ezCater and Fooda. The Director leads a small team across catering and marketplace, sets the multi-year roadmap for how off-premise scales across our restaurant footprint, and is accountable for revenue, margin, and guest experience in every channel where someone orders sweetgreen on third-party platforms. This role partners across Operations, Merchandising, Marketing, Culinary, Finance, Tech, and Legal to remove friction, and is sweetgreen's most senior voice with our largest digital and catering partners. This role is based in-person a minimum of 4 days per week at our Los Angeles Support Center.

You will:

  • Own the off-premise P&L and channel strategy: Set the annual and multi-year growth strategy across catering, B2B, and marketplace, own revenue forecasting, pricing, promotional investment, and margin performance, and bring a clear point of view on the non-obvious tradeoffs between visibility, volume, and profitability to executive leadership

  • Set marketplace strategy across all platforms: Define sweetgreen's multi-year positioning on DoorDash, Uber Eats, Grubhub and ezCater, own the marketing budget and the promotional architecture that drives incremental volume without structurally eroding margin, and set the brand and quality standards our storefronts are held to

  • Grow and own the partner portfolio: Serve as the senior relationship owner with platform and workplace partner teams, negotiate commercial terms alongside Legal and Finance on commissions and contracts, and source and launch new B2B partnerships while deepening existing relationships

  • Lead catering operations and sales at scale: Direct daily catering operations to execute flawless deliveries, partner with Restaurant Operations and Logistics on the labor models, order flow, packaging, and service standards that let catering scale without disrupting the in-restaurant experience, and build the lead generation and sales enablement engine that wins and retains enterprise and local B2B accounts

  • Set the measurement standard: Define the KPIs and the evaluation methodology sweetgreen uses to judge off-premise success, and translate performance into evidence-based calls on incrementality, cannibalization, and brand halo for executive leadership

  • Partner with Marketing and Culinary to grow demand: Co-develop segmented acquisition and retention strategies for corporate and consumer customers, and shape menu, packaging, LTO, and merchandising decisions so every off-premise storefront reflects sweetgreen's quality standards and brand voice

  • Lead the team and the operating system: Develop and lead a high-performing team across catering and marketplace, hold agency partners accountable through your team, and build the cross-functional forums that keep off-premise moving

Desired traits:

  • Commercial builder: You have taken a channel or business line from early stage to meaningful scale, and you can point to revenue growth that was directly attributable to your work

  • People leader and coach: You develop diverse teams, and create clarity for others in ambiguous, fast-moving environments

  • Strategist with data-driven instincts: You cut through ambiguity and develop a clear point of view where one does not yet exist, then build the framework that proves it

  • Range from strategy to execution: You flex from hands-on contributor to cross-functional leader depending on what the day requires, and you are equally comfortable on a partner call, in a strategy session, or pitching a new idea internally

  • Executive communicator: You present complex tradeoffs with clarity grounded in facts, influence senior leaders on matters of significance, and represent sweetgreen credibly with external partners

  • Adaptable problem solver: No two days look alike, and no two projects repeat, and you thrive on that pace and challenge

  • Effective at influencing and negotiating: You enjoy working cross-functionally to navigate internal challenges, and you effectively negotiate with external partners

  • Genuine passion for food and technology: You are energized by scaling a business that lives at the intersection of the physical and the digital

Desired experience:

  • 12+ years of experience across digital channel management, third-party delivery, catering, partnerships, or commercial growth, including time in a high-growth environment where you scaled a business from small to large

  • 5+ years hiring, managing, and leading teams, including leading through other managers

  • Demonstrated ownership of a revenue line or P&L, with a track record of significant, directly attributable revenue growth

  • Working knowledge of third-party marketplace economics, including commission structures, promotional investment tradeoffs, and how platform mechanics affect margin, sufficient to set strategy and challenge your team's recommendations

  • Proven expertise in cross-functional leadership and in negotiating and representing a company externally with commercial partners at the executive level

  • Restaurant, fast casual, or high-volume retail experience preferred

  • This role requires the individual to work onsite in Los Angeles 4 days per week

What you'll get:

  • Highly competitive pay + bonus plan
  • Three different medical plans to suit your and your family's needs
  • Dental and Vision insurance
  • Flexible PTO plan
  • 401k program
  • Employee HSA and FSA
  • Complimentary greens
  • An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
  • To live the sweetlife and celebrate your passion + purpose
  • A collaborative team of people who live our core values and have your back
  • A clear career path with opportunities for development, both personally and professionally
  • Free sweetgreen swag

 

Come join the sweetlife!

About sweetgreen

sweetgreen is on a mission to build healthier communities by connecting people to real food. We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 3,500 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we’re committed to leaving people better than we found them. We’re in the business of feeding people, and we’re out to change what that means.

sweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.

sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.

Salary range for this role:
Starting salary range based on experience
$155,000$191,000 USD
 
 
Sweetgreen provides equal opportunities for all employees and applicants, without regard to sex or gender, gender identity, gender expression, age, race (including traits historically associated with race, such as hair texture and protective hairstyles), religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service in the uniformed services of the United States, or any other consideration protected by federal, state, or local law.
 
California residents: Review our applicant privacy notice HERE.
 
sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.

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Frequently asked questions

Who is hiring for Director, Digital Off-Premise & Catering at sweetgreen?+
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