Emma Rodriguez

emma.rodriguez@email.com(415) 555-0156San Francisco, CAlinkedin.com/in/emmarodriguezemmarodriguez.com

Summary

Senior Content Marketing Manager with 6 years of experience driving organic growth and revenue attribution for high-growth B2B SaaS companies. Built content programs generating 40%+ of total pipeline revenue. Scaled blog traffic from 500K to 1.2M monthly sessions. Expert in SEO strategy, editorial operations, thought leadership content, and team leadership.

Experience

Senior Content Marketing Manager

2022-03 - Present

HubSpot

• Manage content team of 4 full-time writers and 2 freelance contributors producing 30+ blog posts, whitepapers, and case studies monthly • Grew organic blog traffic from 500K to 1.2M monthly sessions in 18 months through data-driven topic clustering and content refresh strategy • Built SEO topic cluster framework capturing 2,000+ featured snippets and 15,000+ page-one keyword rankings across 8 product categories • Content program directly generates $3.2M in attributed pipeline revenue quarterly through multi-touch attribution modeling • Launched thought leadership video series on LinkedIn averaging 50K views per episode, establishing 3 executives as industry voices

Content Marketing Specialist

2019-08 - 2022-02

Drift

• Wrote and optimized 150+ blog posts averaging 8K organic sessions per post within 6 months of publication • Launched company podcast "Revenue Talks" reaching 10K monthly downloads within first 6 months, securing interviews with 25+ industry leaders • Created gated content assets (ebooks, guides, templates) generating 5,000+ marketing-qualified leads per quarter at $12 average CPL • A/B tested headline variations, CTAs, and content formats improving blog-to-lead conversion rate by 35% • Managed editorial calendar across blog, social, email, and podcast channels for consistent multi-channel presence

Content Marketing Intern

2018-06 - 2019-07

Buffer

• Wrote 40+ blog posts on social media marketing best practices, with 3 articles exceeding 50K pageviews • Managed community engagement across Twitter and LinkedIn, growing combined following by 12K during tenure • Assisted in launching Buffer's annual State of Social Media report, coordinating survey distribution to 5K+ respondents

Education

Bachelor of Arts, Journalism

2015-09 - 2019-05

New York University

Minor in Digital Media. Editor-in-Chief of campus newspaper. Dean's List.

Professional Certification, Inbound Marketing & Content Marketing

2019-01 - 2019-03

HubSpot Academy

HubSpot Content Marketing Certification. Inbound Marketing Certification.

Skills

Content StrategySEO (Ahrefs, Semrush)WordPressHubSpot CMSGoogle Analytics 4CopywritingEmail MarketingSocial Media StrategyVideo ProductionTeam ManagementEditorial PlanningConversion Optimization

Notable Publications

HubSpot Blog: "The Complete Guide to Topic Clusters" (85K views) Forbes Council: "Why B2B Content Marketing Needs a Revenue Mindset" (2024) Content Marketing Institute: Guest contributor (3 articles, 2023-2024)

Content Marketing Manager Resume Example

MarketingModern Template

A content marketing manager resume showcasing SEO expertise and measurable growth.

Key Skills & Keywords

content marketingSEOcontent strategyB2BSaaS

Like this resume?

Use the Modern template to build your own professional resume in minutes.

Use This Template

Fresh Content Marketing Manager jobs

Use this example as a starting point, then tailor it to a live opening.

More Marketing Resume Examples

Marketing Manager

A results-driven marketing manager resume demonstrating campaign management, digital marketing expertise, and ROI-focused achievements. Great for mid-senior marketing professionals.

Modern

Event Planner

A dynamic event planner resume showcasing venue management, vendor coordination, and budget oversight. Perfect for event professionals targeting corporate, nonprofit, or wedding planning roles.

Creative

Social Media Manager

A creative social media manager resume showcasing content strategy, community growth, and paid social expertise. Ideal for marketers targeting brand, agency, or in-house social roles.

Creative