Associate Director, Consumer Marketing - OTC (Eye Care)
AbbVie
Irvine, Orange County$130,387 - $130,387 est.Full-timePosted 16 days ago
Job Description Job Description The Associate Director, Consumer Marketing serves as the patient, brand, and product subject matter expert for Over-The-Counter (OTC) consumer business, driving overall brand performance through strategic, data-driven marketing across varied channels. Lead cross-functional collaboration and external agency management, implementing eCommerce strategies to bolster online reach, and consumer engagement. Key Responsibilities Lead brand strategy evolution, including v…
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